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Cinemark Signs Deal That Might Limit Theatrical Windows

1 month ago   |   By No Film School

The COVID pandemic put theaters in a tough spot.
According to a breaking story from Variety, Cinemark has reached a deal with the five major studios that could limit the theatrical window, meaning movies can and will hit streaming faster.
This isn't the first deal Cinemark has signed since COVID ravaged the world. They made a deal with Universal in early November that allowed the studio to put new movies on premium VOD platforms only 17 days after they open in theaters. In that deal, films that made at least $50 million opening weekend had to play exclusively in movie theaters for 31...
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Cinemark Has Theatrical Deals In Place With All Five Major Studios; Some Go Months, Some Years, No Real Change In Splits - CEO

Cinemark Has Theatrical Deals In Place With All Five Major Studios; Some Go Months, Some Years, No Real Change In Splits - CEO

1 month ago   |   By Deadline

Big movie chain Cinemark announced Friday it's now reached agreements to theatrically showcase films from all five major studio partners across its U.S. theaters, although it didn't provide terms or many details. On a conference call with analysts to discuss the exhibitor's just released first-quarter financials, CEO Mark Zoradi called each of the five deals...
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