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NBC Olympics Viewers Bounce Up Thursday With U.S. Gymnastics & Swimming Wins, Ratings Top Previous Weekdays

1 month ago   |   By Deadline

World class gymnasts including the United States' very own Suni Lee weren't the only ones bouncing up Thursday night as NBC's coverage of the 2020 Tokyo Olympics saw a slight increase in viewership and ratings. The 2020 Tokyo Olympics still remains no match for the 2016 summer games, viewership and ratings-wise, but Thursday marked the...
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Olympics 2021 live updates - Another gold for Katie Ledecky? 4x400 mixed relay's debut and more from Tokyo

1 month ago   |   By Up Worthy

Some highly anticipated races in the pool and on the track. Then get up early for Team USA baseball and basketball.
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Tokyo Olympics Ratings Highs and Lows So Far - And How They Stack Up to 2016 Rio Games

1 month ago   |   By The Wrap

After a year's delay due to the pandemic, the Tokyo Olympics got off to a rocky start on NBC last Friday with an opening ceremony that was down 35% in total viewers compared to the 2016 kickoff to the Rio de Janeiro Summer Games, an all-time low in viewership.
One week later, we have six nights of Nielsen data that give a better idea of overall interest in NBC's Tokyo Olympics coverage. We also know which night took the gold and which didn't even medal - and how they stack up to Rio's comparable evenings.
Through Thursday, the Tokyo Olympics are averaging a Total Audience Delivery of 17.5...
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